In September 2021 elections of deputies of the State Duma of the Federal Assembly of the Russian Federation will be held, where a number of new political parties take part, as well as parties that, due to a certain rebranding, can be designated as “renewed”. From the beginning of 2020, those parties began to engage in their promotion within the framework of the election campaign in various regional legislative bodies of state power. Due to the fact that almost all the new party projects under study had previously got seats in a number of legislative assemblies, they could be elected to the State Duma without collecting signatures.

Considering that less than a month is left until the single election day, the authors decided to analyze the activities of those parties in terms of promotion in traditional and online media in order to assess the overall level of activity in the election campaign and trace its connection with the prospects for new political parties to enter the Russian Parliament. The authors also classify the parties under study by their type of organization, ideological orientation and determine the intermediate results of their activities within the framework of the election campaign.